Back in 2015, I experienced my not my first, but my second quarter-life crisis a little ahead of schedule, at the age of 24. The year prior, I’d quit my doctoral program to find a full-time job. In the process of finding a career path, I grew accustomed to working 14-hour days and gained 30 pounds. When I started my third job in 18 months as a law firm marketer, I made it a goal to lose the weight I’d gained as a professional and ended up going above and beyond: not only did I lose 40 pounds, but I also found, for the first time in my life, an appreciation for fitness and a desire to find a routine that would sustain me for the rest of my life.

In recent months, when COVID hit, I experienced my third quarter-life crisis (now at the age of 28/29), leading me to abandon the marketing career that I had spend the last five years trying to build to pursue my childhood dream of becoming a lawyer. As of 2020, I’m a law student at a local law school.

When I first started this blog in 2017, I wasn’t trying to write a diet or weight loss blog. My goals were to make sense of Manhattan’s busy fitness scene and supply honest reviews of classes in the area, as well as to provide healthy, easy, and delicious recipes for busy professionals who want to look and feel good without spending thousands of dollars and hours of time. Today, as more of us regularly work or study from home, the focus will evolve. I’m hoping to double down on 30-minute recipes and easy at-home fitness routines that both neophytes and experienced athletes can follow and appreciate.

Behind the name

The “corporate” part is easy to understand—I’ve been working in office environments in white-collar industries (primarily finance and law) most of the last six years. When the blog first launched, my sister was super upset about this aspect of the name, believing that the word “corporate” has the connotation of being uncreative and stodgy. But I think that it’s up to my peers and me to defy this stereotype and redefine the corporate world. Large institutions aren’t going anywhere, but they need to adjust their cultures and expectations to accommodate our increasingly complex and changing realities.

Regarding caveman, our ancient ancestors weren’t tied to desks. Even the idea that they could sit for more than a few hours without needing to escape a predator or hunt for food would have been shocking to them.  These individuals ran around and engaged in a diverse set of activities, like hunting, gathering, and participating in communal rituals.

As a species, one of the biggest mistakes that humans have made is to try to outsmart nature. Some of the most extreme examples of this pattern include climate change and the ongoing obesity crisis.

While “cavewoman” is an allusion to the paleo lifestyle to which I try to adhere, it also refers to how I move and think: never still for long. If we can all behave a little more like cavewomen, then maybe we can undo at least some of the damage that our comrades have inflicted on our body and on this planet.

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